Thanks to everyone who participated in the training live. Your energy and enthusiasm is greatly appreciated.
For those of you who weren’t able to make it, I have recorded the training. Click on the link to watch
You have two assignments from this training check out the attached document or the information below.
HOT Market “Do me a Favour” Approach
People you join you because the “know, like and trust” YOU.
There are 3 markets: cold, warm, and hot market.
The Hot Market are your closest 100 people you know.
Assignment 1
Make a list of your hot market (100 – 200 names), who are your close friends and family. I recommend using Susanne Cunningham’s Memory Jogger on page 36 of her book “Being LASER Focused – Your Roadmap to Success”. You can order your copy of the book from www.laserfocus.net. Also, the Memory Jogger is available to download.
You can also review your Facebook friends list to add names to your list.
Assignment 2
Contact at least 10 of the closest on your list and use the Hot Market “Do Me a Favour” approach.
This approach for those that you think may not necessarily be open to watching a video or attending a presentation.
Hot Market “Do Me a Favour” Approach Steps
1. Be in a hurry when you contact them.
Contact them by text or email with the purpose to set up a time to chat by Facetime or Zoom....face to face is better and more effective than phone, emails or text.
"Hey name do you have a second to chat? I have a lot of things going on. I am working on a special project and want to share it with you. When would be a good time to chat by Facetime or Zoom?
2. On the Facetime call, compliment them and thank them for their love and support.
(Something like this)
“I just want to say how much your love and support mean to me. I know you have my back and that means everything. I know that you want the best for me and always encourage me. You want me to succeed, and I want to thank you for that.”
3. Briefly mention your business and then quickly disqualify them.
“I recently started using and sharing the products with USANA Health Sciences. I know you wouldn’t be interested in the business. I just need you to be a friend and help me this one time.”
4. Ask them to be a short-term customer.
“I am doing a 8 week run to launch my USANA business in 2023. It would mean the world to me if you would support me by being my One Time Customer.”
5. What that means.
“As my Preferred Customer (one time only) you will receive the same price as I pay for an amazing new product to use morning and evening for one month.”
“You can pick the product. I suggest USANA’s CellSentials because it is the foundational product for good health. The CellSentials are comprised of two bottles: Vita-Antioxidant and Core Minerals. They provide advanced amounts of micronutrients to nourish, protect, and renew cells.”
“I am looking for support. Would you be able to do this for me? This is a onetime request.”
(Have a price list ready so you can give them the pricing on what product you may like them to try).
6. Take the Order
If they say YES you have two options:
- Send them a shareable link that they can tap and purchase the product by becoming a Preferred Customer. You will need to diligent on the FOLLOW-UP to ensure they follow through with the purchase.
OR
- Fill in a Preferred Customer form with their information and enroll them as a preferred customer by login to the HUB and tapping on enrollment icon on the left side of the home page.
If they say NO:
“If the timing isn't right to be a onetime customer, would you be willing to encourage me to succeed during this 8 week run? I am a little nervous but excited too, at the prospect of making a difference for people's health goals in 2023.”
Stay Healthy,
Sheila Dancho
International ITA NLP Trainer & Coach
Professional Speaker – CAPS Manitoba
Certified Sanoviv Nutrition Advisor
Million Dollar Entrepreneur
Call: 2042663066
Email: sdancho@mts.net
Dancho.usana.com
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